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First Canadian retailer of indie makeup.
Shop for indie makeup brands locally with no surprise duties.











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SHIPPING FROM CANADA
All orders ship from BC in 1-2 days
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NO SURPRISE DUTIES
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Only in-stock items
Just in

Sunset Symphony eyeshadow palette

Timeless Tones eyeshadow palette

8-piece eye brush set

The Lord of the Rings x Glamlite Middle-Earth palette

The Lord of the Rings x Glamlite Eye of Sauron lip kit

Adventure Time: Candy Kingdom eyeshadow palette

Adventure Time blush

Adventure Time: Lady Rainicorn highlighter

Smokey Glam eyeshadow palette

Pixeled lip gloss
Best selling

Menacing Metals lipstick

Evocative silk blush

Barely Basic eyeshadow palette

Divination eyeshadow palette

Cold Moon eyeshadow palette

Beauty Below eyeshadow palette

Divination gloss balm

Ellis Atlantis 45 shade eyeshadow palette

Blends eyeshadow palette

Harvest of Souls eyeshadow palette
Coming soon

Dieverune Cosmetics
Dewdrops Part 2

Unearthly Cosmetics
Mystery palette

Glaminatrix
Tones of Turd / Grounded

Bellabeautebar
Ocean Jewel restock

Blend Bunny x Jordan Liberty
Masterclass

Ensley Reign
Whispering Woods

Ensley Reign
Harvest Moon restock

Gourmande Girls
Mermaid Magic restock

Glaminatrix Cosmetics
Sugar and Spice
Almost gone...

Green Goddess highlighter

El Camino eyeshadow palette

Maytahmi liner brush

Split UV bundle

Divination stackable lashes

Barely Basic eyeshadow palette

Sorcerer eyeshadow palette

Strawberry Shortcake Berry Sweet lip kit

Fighter eyeshadow palette

All I Ever Wanted eyeshadow palette
More indie brands coming
Next indie brand is coming to I FEEL BEAUTIFUL soon - stay tuned for the announcements. If you have your favourite indie brands you'd like to see in I FEEL BEAUTIFUL - please send us a message, we will love to hear your input.
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Let customers speak for us
from 161 reviewsSuch a lovely, dreamy colour story! I especially LOVE the candy-coloured tones of Conjuration and Spellbook. Curiosity is much icier in real life than I expected, and the deep-tone shimmers Graviturgy and Divination much richer IRL than in the photos.

I feel like this is such an underrated palette! My preferences lean toward the neutral adjacent variety and this one is a 10/10 for colour story, formula and finishes. It's so easy to put a look together that works because the collection of shades is so cohesive. Great for work, travel, a night out, etc. Can't wait for the next 9 pan from Unearthly Cosmetics!

I'm so happy that this palette was restocked. I kept eyeing it until it was gone. I love the contrast of tones in the palette. I was particularly drawn to the choice of blues and greens. Those shifty shades are super sparkly and dimensional. The ones in the first two columns are akin to fairy dust. You can create some ethereal looks with them. The brown/burgundy shades makes the palette very versatile.

You can never go wrong with Blend Bunny. They have my favourite matte formula, but their shimmers are nothing to scoff at. It's just a matter of colour story preferences. I can see myself using this palette year round. The package art: stunning. I didn't think that having magnetic pans would matter, but it's so convenient to take out for travel and work. Even more so now that I have allergies that causes watery eyes.

Love the colours and shimmers are stunning. Thankyou I Feel Beautiful for the well packaged purchase. There is never any damage. I appreciate your efforts.

This was my first palette from Glamlite, and it definitely surpassed my expectations! I love that the mattes are more of a buildable formula, and they blend very nicely. The shimmers are lovely; they’re smooth, yet super sparkly. I have very hooded eyes, and they haven’t given me any trouble with creasing, even when I don’t use a glitter glue. What really takes this palette to the next level is the packaging. The outer box is absolutely display worthy, and as a LOTR super fan, I think Glamlite did an amazing job with the whole collection. Ifeelbeautiful also did an amazing job with packaging my order securely. 10/10

The blush isn’t quite as shimmery as I expected, but they are a nice satin finish and blend gorgeously. I bought all 4 and have tried the pink & raisin shades and they both worked great. A little goes a long way, so make sure to start small!

Love Ensley Reign’s eyeshadows. The mattes blend so nice & the multichromes are gorgeous. I find some brands (Blend Bunny, Bella Beaute Bar, etc) really need me to babysit the shimmers because they crease on me, even with a primer, but Ensley shadows tend to stay put on me much better.

This was my first purchase with ifeelbeautiful and I’m impressed! My package came quickly and the two palettes were very secure. This middle earth palette is my dream being a huge lotr fan since childhood. As for the quality, it’s very good. This is my only Glamlite palette so I can’t compare but the shimmers are gorgeous. I love the muted neutral/cool tones and I really see the movie reflected in the color choices.

Wow!! This palette is incredible. The shade Relic is the most perfect lid setting shade I’ve ever found as a fair cool olive. The mattes blend beautifully and the shimmers are smooth. The shade Olihakan is super sparkly and beautiful. I recommend to any cool toned lovers!

My first time trying a colourful (not skin tone) highlighter, and I LOVE it! I paired it with a green shimmery eye look, and it was a lovely infusion of nature and fantasy into an otherwise ordinary day. It got me feeling like a woodland druid/nymph in the middle of a big city. :-)

This is definitely NOT a palette for subtlety! Fantastic colour story for when you're feeling totally in the zone, and ready to rock your total fabulousness. I love colourful eye looks, but even I was intimidated at first by the colours. I'm sure there's a way to do a toned down look with this palette, but I decided to embrace the boldness instead, and had an absolute blast with it!
I also appreciate that unlike another palette I've tried with vibrant pinks and purples, this one was easy to take off and didn't leave a stain, despite me wearing it for a full day + evening out. :-)

First time i had purchased from there site. Awesome ❤️❤️❤️

I like that you can purchase tge insurance that way if anything arrives broken you can either get a refund or get the item shipped out again

Super sleek, clear acrylic palette with *incredibly* strong magnets to keep it closed. Although I didn't attempt it, am pretty sure it could be dropped - with shadows in it - and they wouldn't budge. You will 100% need a magnetic wand/stick to insert /remove shadows. Get one, get three -- you'll be happy you did. I'll be getting another one for sure.
